C-suite marketing leadership – without the C-suite salary. Senior strategy, embedded in your business, on your terms.
Most growing businesses in New Orleans, Metairie, Mandeville, and across the Gulf Coast need senior marketing leadership — but a full-time CMO costs $150,000–$250,000 per year in salary alone, before benefits and bonuses.
A Fractional CMO gives you that same level of strategic expertise at a fraction of the cost — embedded in your business on a defined schedule, driving your marketing function forward without the overhead of a full-time hire.
Your BLARE Fractional CMO isn't a consultant who delivers a report and leaves. They're in your meetings, managing your team, overseeing your vendors, and accountable for your marketing results — just like an in-house executive.
Annual and quarterly plans with measurable KPIs, budget allocation, and channel priorities tailored to your New Orleans, Metairie, Mandeville, or Gulf Coast market position.
Manage your internal marketing staff, agency partners, and creative vendors — bringing accountability and alignment to every relationship and deliverable.
Monthly executive-level reporting on marketing performance, campaign ROI, competitive landscape, and strategic pivots — delivered directly to ownership.
Define and own your market position. Consistent brand voice, competitive differentiation, and messaging frameworks across every channel.
Build the right marketing budget from scratch or optimize an existing one. Every dollar tied to a business outcome and tracked against performance benchmarks.
Unify your TV, radio, digital, social, and OTT efforts into one coherent strategy — maximizing every dollar across the Gulf South media landscape.
| Factor | Fractional CMO (BLARE) | Full-Time CMO | Marketing Consultant | Junior Manager |
|---|---|---|---|---|
| Annual Cost | Fraction of full-time | $150K–$250K+ | Project fees | $45K–$65K |
| Senior Experience | ✔ 20+ years | ✔ Varies | ✔ Sometimes | – Limited |
| Embedded in Team | ✔ Yes | ✔ Yes | – No | ✔ Yes |
| Strategic Roadmap | ✔ Yes | ✔ Yes | – Deliverable only | – No |
| Vendor Management | ✔ Yes | ✔ Yes | – No | – Limited |
| Flexible Engagement | ✔ Scalable | – Full-time only | ✔ Project-based | – Full-time only |
| Gulf Coast Market Knowledge | ✔ Deep expertise | – Varies | – Varies | – Limited |
Get a free strategy consultation. We'll review your current marketing, identify your biggest opportunities across New Orleans, Metairie, Mandeville, or the Gulf Coast, and show you exactly how BLARE can drive your growth.